Rolex Datejust 31 278271
Code: 600087Product detailed description
Rolex Datejust 31 — Ref. 278271 Chocolate set with diamonds
Where refinement meets timeless warmth. The Rolex Datejust 31 Ref. 278271 blends Oystersteel and Everose gold in a composition that radiates balance and sophistication. Its sunray-finished chocolate dial, adorned with diamond hour markers set in 18 ct gold, captures light with quiet brilliance — a modern interpretation of feminine elegance within Rolex’s most enduring collection.

photo by: rolex.com
Why choose this model?
A signature of modern femininity.
The 31 mm case offers graceful proportions that complement the wrist without excess. The pairing of Everose Rolesor — Rolex’s exclusive pink gold alloy — with the warm chocolate tone creates a depth of color and texture that feels both contemporary and timeless.
Exquisite craftsmanship.
Every detail of this watch reveals Rolex’s dedication to precision and luxury. The diamond hour markers are individually hand-set in gold to preserve their radiance, while the fluted bezel and Jubilee bracelet add a distinctive sense of movement and light.
Heritage and innovation.
Since its introduction in 1945, the Datejust has symbolized Rolex’s pursuit of excellence — the first automatic wristwatch to display the date through an aperture on the dial. The 278271 continues that legacy, powered by the calibre 2236, ensuring superior accuracy and durability through the brand’s Superlative Chronometer certification.
Collector’s and investment appeal.
Models with Rolesor construction and diamond-set dials are particularly prized for their rarity and universal appeal. The warm hues, precise gem setting, and timeless design ensure enduring demand both as a refined daily companion and as a valuable addition to any collection.

photo by: rolex.com
Additional parameters
| Category: | BUY WATCHES |
|---|---|
| Model: | Datejust 31 |
| Reference number: | 278271 |
| Movement: | Perpetual, mechanical, self-winding |
| Case material: | Everose Rolesor - combination of Oystersteel and rose gold |
| Bracelet material: | Everose Rolesor - combination of Oystersteel and rose gold |
| Bracelet type: | Jubilee Crownclasp |
| Dial color: | Brown |
| Year of production: | 2025 |
| Condition: | Like new perfect condition |
| Scope of delivery: | Original box & original papers |
| Bracelet color: | Everose Rolesor |
| Case size: | 31mm |
| Clasp type: | Concealed folding Crownclasp |
| Functions: | Centre hour, minute and seconds hands. Instantaneous date with rapid setting. Stop-seconds for precise time setting |
| Bezel: | Fluted |
| Calibre: | 2236, Manufacture Rolex |
| Case back: | Screw-down case back |
| Crown: | Screw-down, Twinlock double waterproofness system |
| Crystal: | Scratch-resistant sapphire, Cyclops lens over the date |
| Dial details: | Diamonds in 18 ct gold settings, Chocolate set with diamonds |
| Oscillator: | Syloxi hairspring in silicon with patented geometry. High-performance Paraflex shock absorbers |
| Precision: | -2/+2 sec/day, after casing |
| Water resistance: | Waterproof to 100 metres |
| Availability: | In stock |
| Gender: | Women's watch |
| Power reserve: | Approximately 55 hours |
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Rolex
Founded in 1905, Rolex is a symbol of excellence and precision in Swiss watchmaking. The brand revolutionised the industry with numerous innovations, including the first waterproof wristwatch, the Oyster, and the self-winding Perpetual movement.
Each Rolex timepiece is meticulously crafted in-house, combining cutting-edge technology with traditional expertise. Known for collections such as the Submariner, Daytona, and Datejust, the brand represents prestige, durability, and timeless elegance recognised worldwide.
Today, Rolex continues to set the standard for luxury watchmaking, embodying a legacy of innovation, precision, and excellence.
photo by: rolex.com